WEBMASTER SERVICES

We provide clients with a comprehensive suite of services to build, optimize, and maintain their websites. The role of a Webmaster can be expansive or limited depending on the client’s specific business needs. For clients who are seeking to build a brand new site, we facilitate that project from start to finish. Often, clients are simply seeking a resource to manage and maintain their existing site, and we can support this as well. We offer Website Design, Development, Maintenance, and Optimization.

NEW WEBSITES

 

We provide full-scope strategic planning and execution pre and post site launch. We manage the entire website design and development process from discovery and technical scoping through to launch, including timeline and project planning, design and development, and everything in between. 

Our Northern Seekers team can act as the key Project Manager, providing full support for all aspects of the project and helping with every step from the initial project roadmap to the website launch.  In addition to project management, we can also offer insight and strategy planning to decide what is crucial for launch and what can be added post-launch. This process also involves defining and preparing for future goals and site enhancements. 

In designing the website, we focus on creating an environment that facilitates optimal user experience. We provide all technical development including any platform customizations, plug-in identification and integrations with 3rd party software (email marketing tool, social media display, analytics implementation and proper SEO implementation (301 redirects, metadata, URL naming convention, title tags, etc to ensure site maintains and improves its current ranking post-launch), and thorough pre-launch testing.

 

 
 
search.jpg
 

PROJECT ASSESSMENT
AND PLATFORM
RECOMMENDATION

It can be difficult to decide on the right platform to use for a website. We can help. We typically use the following process to determine the appropriate platform: 

  • Audit of functionality of existing site features to determine technical requirements

  • Review of new “must-have” features to develop technical specs and features

  • Audit of current systems such as integrations, tracking spricits, and audit of potential data migration scenarios 

  • Development of a needs assessment to match features with technology requirements and proposed solutions

  • Identification of potential partners for integrations or third party applications

  • Overall assessment of the best platform options for the business based on utility and value

 

 

WEBSITE DESIGN

 

We work with clients’ existing brand assets and/or help build out assets as needed. We take their existing visual identity and express it through user-friendly, platform-specific website designs.  This process involves rounds of feedback and approval, ensuring that all client feedback is integrated into the final design. (Other stuff: Templates, programs we use for receiving feedback and tracking updates/improvements, etc) We use best practices and web trends to guide design decisions, ensuring optimal user experience and conversion funnels. All of our designs are responsive, meaning that the sites are easily navigable and well-presented across various devices such as desktop, phone, tablet, etc. All designs are created in adherence with the WCAG 2.0 accessibility standards for ADA compliance.

 

 
 
e-commerce.jpg
 

WEBSITE DEVELOPMENT
AND PLATFORM MIGRATION

We act as our clients’ strategic partner to ensure their website projects succeed from start to finish, with all elements completed on time according to the roadmap and helping to quantifiably reach business goals. We work on Magento Commerce, Shopify, Woocommerce, SquareSpace, and WordPress, and we also consider custom builds. Whatever the platform, we are equipped to walk clients through an extensive process to develop a comprehensive project timeline that considers all internal project stakeholders and includes all needed customisations and integrations. We focus on website responsiveness and optimize for site speed. Most importantly, we aim to build a scalable site that will be able to grow alongside our clients’ businesses. 

Once the site is launched, we work with our clients’ teams to ensure that all stakeholders are fully empowered to manage the site. 

 

 

SQUARESPACE WEBSITE DESIGN SERVICES


 

Squarespace web design for entrepreneurs and small businesses.

Some clients feel that their website does not accurately reflect the quality of their business, or they want to create a new website altogether. In either case, we can help. From new website designs to stunning website redesigns, we work with business owners to help achieve a beautiful and functional web presence/experience.

 

 
website-upgrade.jpg
 

EXISTING WEBSITES

All websites need to be maintained and optimized to remain relevant and up to date in  the ever-evolving digital landscape. In particular, we encourage our clients to continually pull analytical insights on site performance and customer behavior to find ways to improve the conversion funnel and lower bounce rates. 

 

 

WEBMASTER MONTHLY SUPPORT RETAINERS

 

We offer monthly website maintenance retainers. This can include the following services:

  • Basic and advanced site updates and ongoing functionality improvements, including bug fixes, extension installations, and general consultation. We work with clients to develop a 6-12 feature roadmap to guide each month’s priorities.

  • Ongoing, hands-on website training

  • Platform upgrades and security updates

  • Emergency support and proactive monitoring

  • Ongoing merchandising, content, and product support

 

 
ada-compliance.jpg
 
 

ADA COMPLIANCE

We can perform an ADA compliance audit and ensure that the website meets WCAG 2.0 accessibility standards for ADA compliance.

 

 

GET IN TOUCH

HAVE A PROJECT OR PARTNERSHIP IN MIND?

We collaborate with innovative brands to create cutting-edge digital experiences.

Follow the link below or contact us directly at: Julian@northernseekers.com | 914.426.2939